You Go Girls – Croatia’s First Women Run Brewery

From Left: Ana Teskera and Maja Sepetavec

From Left: Ana Teskera
and Maja Sepetavec

 

I choose this story to mark the 2016 International Women’s Day – 8 March 2016.
It’s a story of courage, determination and enthusiasm to achieve in a country where the economy yields large unemployment figures that point to a bleak personal and community future, young people leaving the country in search for jobs elsewhere… Well I think Ana and Maja from the beautiful Zadar in Croatia are just fantastic!

Zadar, Croatia Europe's best destination 2016

Zadar, Croatia
Europe’s best destination 2016

These two brewers in Croatia have created Croatia’s first women-run co-operative brewery, aiming to produce delicious, natural beer (“Blond”/reportedly comparable to American Pale Ale however its secret ingredient makes it so much tastier) while supporting their local community – in the coastal Zadar area! And what a hit it promises to be – it’s in this area that lots beer gets drunk in summer with great music festivals and famous dance parties that attract hundreds of thousands of young people from all over the world. So can’t go wrong – right? Well almost! They just need a little more money to help set up fully so they have decided to raise Start-up funding through the well tested and tried Crowdfunding online. After perfecting their recipe and recruiting new members, the next step was to make a deal with another local brewer to create the mutual brewery itself. They launched a crowdfunding appeal, story raising the target of US$8,000 in just seven days and have extended that target to US13,000, which is making solid headway to achievement. The money will be used to buy two 1000 litre fermenters, bottles, labels and cases.

Ana and Maja thank the donors of startup funds through crowdfunding "this much" as 40% goal reached PHOTO: Facebook

Ana and Maja
thank the donors of startup funds
through crowdfunding
“this much” as 40% goal reached
PHOTO: Facebook

They’ve now almost reached 80% mark of their extended fundraising goal so your help is appreciated I am sure if you are so kindly inclined and I trust many are.

BRLOG Beer cooperative timeline "Plavusa means Blond :) Photo: Facebook

BRLOG Beer
cooperative timeline
“Plavusa means Blond 🙂
Photo: Facebook

Ana Teskera and Maja Sepetavec, from Zadar on the Dalmatian coast, run BRLOG: a craft beer brewery that started off in their garages and balconies, and is expanding rapidly.
Their online crowdfunding promotion says that they chose to start the business as a cooperative because “a cooperative is a way to transform the talents of two women with brewing skills into an inclusive, organic group of people who can construct, program, book-keep, write business plans, and create..
This is how we want to change the world. Individually we are little, working together in cohesion, we are a force of varied and crafty skills. If a group of people from Zadar can do it, the world can too.”

Ana and Maja of BRLOG beer Croatia give talks on cooperatives Photo: Facebook

Ana and Maja of BRLOG beer Croatia
give talks on cooperatives
Photo: Facebook

Zadar, like all Croatian coast, thrives through summer months but as the weather cools and tourists return to their home countries, Zadar needs its own enterprises to keep it vibrant and strong. And their cooperative will certainly contribute to that with new jobs and a tasty beer to boot. As well as producing the beer, Ana Teskera and Maja Sepetavec believe the BRLOG helps the town.
Ana and Maja consider that the cooperative will enrich the local community in the way they know best – through production. They are a beer brewery startup and a social enterprise. Indeed, community funding via crowdfunding is likely to give to that society a boost in courage and will to keep creating new jobs in other industries right there where they live, not just startup funds for one cooperative.

Ana and Maja and BRLOG beer fridge

Ana and Maja and
BRLOG beer fridge

We are two women who brew our own beer. Not only for the taste, but for the sheer pleasure of making it,” they say. “From our brewing hobby came an idea, and from that idea – Croatia’s first co-operative craft brewery.”
The pair say working co-operatively has allowed them to be greater than the sum of their parts, and build “an organic group of people who can construct […] book-keep, write business plans, and create”.
Beginning as a pair, there are now ten other members involved in the co-operative.
Individually we are little, working together in cohesion, we are a force of varied and crafts skills. If a group of people from Zadar can do it, the world can too,” reports James Sullivan of Cooperative News.

The humble beginnings of BRLOG beer brewing Photo: Facebook

The humble beginnings
of BRLOG beer brewing
Photo: Facebook

The blond ale they produce is free from preservatives, unpasteurised, and made up of four different hops and three varieties of malt.
To help tempt more backers for the project, the two women also offer a service known as ‘kegerator’ – transforming old fridges into beer taps, providing a case of their beer and installing the newly kitted-out fridge in people’s houses.

And now that special ingredient that goes into BRLOG beer and only known to Ana and Maja Photo:Facebook

And now that
special ingredient that goes
into BRLOG beer and only
known to Ana and Maja
Photo:Facebook

The two women say that until recent times, the process of brewing beer has been considered divinely guided, and the domain of women. Only more recently, since brewing became commercialised, did it become male-dominated. They’re aiming to redress that balance.
Craft beer is a product somebody personally stands behind, a product that can only be made when the makers show persistence, hard work, diligence, courage and friendship,” they say. “In a word: BRLOG!” Things that happen in a DEN (BRLOG in Croatian)!
And I say congratulations young ladies and happy International Women’s Day! Ina Vukic, Prof. (Zgb); B.A., M.A.Ps. (Syd)

Comments

  1. What a perfect and amazing story for International Women’s Day!

    • I fell in love with the story immediately, Noelle – hve been searching for something special for “our” day of 8th March. Thank you and have a great day my friend.

  2. Reblogged this on The Militant Negro™.

  3. I love PA: When I come to Croatia I will definitely visit. Thanks for the post 🙂

  4. A writer from the East says:

    Awwww…. #Girlpower 💃💃

  5. Fascinating story. I hope all goes well for them and they are the start of a trend in women’s businesses.

  6. That’s a fantastic story.!! Thanks Ina 🙂

  7. It’s a inspirational story…well done young ladies!

  8. Thank you very much for your very impressive report about two exceptional women! I wish them all the best.:)

  9. You go is right. Women power! Where do we get samples? 🙂

    • Hehehe, Eric, you will need to make a trip to Zadar for a sample at this stage it seems 🙂 I’m sure you’d love that holiday 😀

  10. Hello, I’m a first time poster!
    I visited Zadar as a part of a group tour and loved exploring the old town. It’s a beautiful city with a fascinating history.
    You can’t go wrong with a locally made beer. Thanks for a neat story!

  11. They deserve to succeed. I wish them both well.
    xxx Gigantic Hugs xxx

  12. I volunteer to be a taste tester!!!

  13. What a wonderful story and what a wonderful example for everyone in Croatia, young and new. I believe 100% there are many, many young people in Croatia who have great ideas and will work hard make them happen. They just need less rep tape and more incentive to stay.

    • The young ladies have captured must respect in what they’re doing. Very brave and clever and such a great example to get on in life rather than just float in it … Cheers, Kat

  14. entrepreneurialism at it’s best – the frig idea sounds like something they might patent!!

  15. Reblogged this on IdealisticRebel's Daily View of Favorites and commented:
    Hats off to these young women. I wish them every happiness and success! Hugs, Barbara

  16. Great post. We have a few small brewery shops opening in the town next door soon. Enjoyed your article.

  17. therealamericro says:

    I know where I’m going when I’m in Zadar next.

  18. 🙂 🙂 🙂

  19. Uplifting and inspiring! What a great read to start my day! Thank you.

  20. Hello! Thank you Ina very much for the article. And thanks everybody for all nice comments! We are 13 coop members, while Maja and me are running the project, and yes, we do try hard and it is an adventure and a challenge. And we are so much DIY people – producing beer, wines, jams, sausages, practically everything one can eat 🙂
    So, hopefully you and your readers will visit us on your Croatian holidays! 😀
    (Btw, we do offer holidays in our campaign 😉 but only for the next four days – when the campaign finishes).
    Cheers!

    • Beautiful to know Ana – you and your partners are what many dream of and never get off the ground as courage fails them. The very best of luck and do look forward to having a few kegs of the Blond/Plavusa beer + home made food products <3

  21. I’m jealous, I want my own brewery! 🙂

  22. Exciting!

  23. Thanks for this article, I realise I’m reading this late, but it’s still great! So inspirational. I’ve started a beer blog and I’m going to learn how to brew. I love the idea of a cooperative women-run brewery.

  24. Cheers, Arlin 😀

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